Be an Ambassador! is the gateway to spreading the word about Winnipeg—and why your business acquaintances and friends should keep Winnipeg on their radar.

Each of us has a role to play. Each of us can make a difference. As ambassadors of our Prairie city, let’s showcase Winnipeg to the world. Let everyone know we’re open for business and alive with opportunity.

Whether you’re hosting colleagues or travelling the country on business, take a little time to talk about our city’s achievements and showcase all that Winnipeg offers. Be an ambassador!

We've produced a Winnipeg ambassador cheat sheet featuring a snapshot of Winnipeg tourism facts and the best of our city's culinary scene for 2020 to help you share our story! Click on the images below to download

Investments Happening Now

Red River College's Innovation Centre

In April 2017, the Red River College announced the construction of a new $95-million Innovation Centre at its Exchange District campus. The development, expected to be completed by late 2019, will bring together students, instructors, researchers, industry and community members to work on commercialization projects for startups and SMEs.

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Canada's Diversity Gardens at Assiniboine Park

Canada's Diversity Gardens is the final major phase of the redevelopment campaign to revitalize and rejuvenate Assiniboine Park. Using plants as the medium, Canada’s Diversity Gardens will tell the cultural story of the relationships that exist between people and plant life.

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$400-million True North Square hopes to be downtown meeting place

Winnipeg-based True North Sports & Entertainment Limited made a bold splash recently when it broke ground on an ambitious $400-million development in the heart of downtown Winnipeg’s sports, hospitality and entertainment district (SHED). True North Square will consist of four distinct towers and an outdoor public plaza suited to all kinds of activities and gatherings in all seasons. The new True North Square Sutton Place Hotel and Residency is also being built.

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North and south will meet at Winnipeg Art Gallery's Inuit Art Centre

The federal government committed $15 million in funding for the Inuit Art Centre, adding to the $5 million already committed to the project by the City of Winnipeg. The $65-million centre will be a four-level, 40,000-square-foot facility connecting people from the North and South to meet, learn and create together. A first of its kind in the world, it will be a community hub for exhibitions and programs, research and learning, studio practice and art-making.

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Building a culture of innovation and technology from the ground up

The international video game developer, Ubisoft Entertainment, has committed to building a team of 100 people in its Winnipeg studio, along with an investment of $35 million over the next five years. YES! Winnipeg prepared a collaborative outreach approach alongside the Province of Manitoba and City of Winnipeg to bring Ubisoft to Winnipeg.

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​GE opens upgraded aircraft engine testing facility

GE Aviation unveiled its $26-million facelift to its aircraft engine testing facility at James Richardson International Airport with new equipment to expand its cold-weather test capacity. The upgrade to the 122,000 sq. ft. facility brings the total investment to $75 million since 2011. 

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​Richardson International’s innovation centre in the heart of downtown

Richardson International is investing more than $30 million to develop an innovation centre in downtown Winnipeg, featuring state-of-the-art technology and equipment for research and product development. This world-class facility will complement Richardson’s food and ingredients division and will provide an extensive opportunity for industry collaboration. 

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Wawanesa picks Winnipeg for North American headquarters

The Wawanesa Mutual Insurance Company is partnering with True North Real Estate Development to build its new North American headquarters at True North Square. The building is the latest example of an ongoing, 16-year architectural makeover at True North Square that has resulted in almost $1 billion in downtown developments. 

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News from Our Blogs

Using Big data to attract big investments

The Western Investor

More and more, companies are relying on data to help grow their business, including companies in Winnipeg. 

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Autocomplete: Winnipeg Edition

EDW  Newsroom Blog

We answer some of the web’s interesting Google autocomplete searches about Winnipeg. 

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Winnipeg: the smart place to do business

EDW Newsroom Blog

Companies and talent are moving to Winnipeg thanks to our unique combination of work-life balance, affordability, diversified economy and connected business community. 

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The evidence is overwhelming: Our film industry is booming

EDW Newsroom Blog

The province’s total film production volume reached $210 million between April and December of 2018 – the first time it has ever cracked the $200 million mark in a year.

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​Winnipeg named international festival and event city

 EDW Newsroom Blog

Winnipeg has been officially recognized by the International Festivals and Events Association (IFEA) as a 2018 IFEA World Festival and Event City.

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Economic Development Winnipeg announces partnership with Google

Economic Development Winnipeg

Economic Development Winnipeg entered into a partnership with Google through its Destination Marketing Organization (DMO) Partnership program.

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Top 10 Reasons why Winnipeg owns winter

Only in the Peg

In Winnipeg, we don’t just embrace winter, we hug it tight with two gloved hands before shaping it into one of the most creative scenes you’ve ever seen.

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​Why families should flock to Winnipeg for Spring Break 2019

Only in the Peg

Forget about booking flights south, and instead look centre, where Winnipeg is waiting with some pretty sweet times for the whole family.

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An extensive 2019 Winnipeg summer patio guide

Peg City Grub

Get ready to go al fresco with our 2,000+ word guide to some of the city's best patios. 

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Table for 1200 celebrating five years with iconic location

Peg City Grub

A dinner party with 1200 of your closest friends in an iconic Winnipeg location.

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Be a Good Host

Your Winnipeg ambassador cheat sheet

We've produced a downloadable ambassador toolkit featuring a snapshot of Winnipeg tourism facts and the best of our city's culinary scene for 2020.

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Factoids: Over 130 years of refreshing Winnipeg tidbits

Check out our latest collection of Winnipeg fun-facts in our Factoids booklet. 

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Things to See and Do

Invite your guests to experience Winnipeg's Top 10 Must-Sees, and check out our thematic itineraries for inspirational ideas.

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Upcoming Events

Don't miss these exciting events, sure to wow you and your guests.

  1. Royal Manitoba Theatre Centre presents The New Canadian Curling Club (February 13 - March 7)
  2. Celebrations Dinner Theatre presents Country Star (February 14 - April 19)
  3. Royal Manitoba Theatre Centre presents the Master Playwright Festival (January 21 - February 9)
  4. Royal Winnipeg Ballet presents Moulin Rouge (February 26 - March 1)
  5. Festival du Voyageur (February 14 - 23)

    For a complete list of upcoming events in Winnipeg:

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Wine and Dine

Make a reservation and take your guests to these new and notable restaurants:

  1. Enoteca - Named one of EnRoute magazine's 10 best new restaurants (2015), Enoteca features refined small plates by chef Scott Bagshaw in a cozy wine-bar setting in River Heights.
  2. Pizzeria Gusto - Popular with visiting celebrities and the Winnipeg Jets, the heavenly Neapolitan pizza, professional staff, sunny patio and inviting atmosphere make this River Heights spot a Winnipeg favourite.
  3. Deer + Almond - Chef/owner Mandel Hitzer continues to put Winnipeg on Canada's culinary radar with his winter pop-up restaurant on the frozen Assiniboine River. At his flagship restaurant, Deer + Almond, the hip clientele share inventive family-style plates.
  4. Máquè - Chef Scott Bagshaw's newest restaurant combines the flavours of Asia (particularly China) with French techniques, resulting in a 4-star review in the Winnipeg Free Press. The slender, minimalist room features an open kitchen and chic vibe.
  5. Capital Bar and Grill - A former Four Seasons chef leads the kitchen of this bustling Charleswood eatery serving upscale casual fare.

To discover Winnipeg’s newest restaurants and to get expert advice on best bets, follow the Peg City Grub blog, or check out the restaurant listings here.

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Concierge Services

Let Tourism Winnipeg help you wow your guests. Connect with us on Twitter and Instagram, or call 1-855-PEG-CITY.

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Bragging Rights / The World Is Taking Notice

A Trip to Canada's Prairies - Vaguely Exotic, Totally Obscure, and an Absolute Must-Visit Destination

Written by travel writer Alyssa Schwartz, who was hosted by Tourism Winnipeg on a recent press trip, the article details some hip new spots in Winnipeg (along with our Prairie friends in Saskatoon), with the premise that "What’s happening in the Prairies is something more than fresh—it feels like peak Canadiana."

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​10 must-have experiences in Manitoba

National Geographic 

Expand your boundaries in the heart of Canada—Manitoba—home to polar bears in the wild, world-class museums, and the dazzling Northern Lights.

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Among the largest cities in Canada, Winnipeg has no shortage of culture for residents and travellers


Among the largest cities in Canada, Winnipeg has no shortage of culture for residents and travellers, with historic The Forks’ warehouses transformed into shops and restaurants, and considerable outdoor space for summer festivals and concerts.

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​Manitoba is, quite literally, the centre of everything

Lonely Planet 

The capital city has retained its multicultural flavour, with over a quarter of its population having recently immigrated from nations as varied as the Philippines, Nigeria and India.

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​Winnipeg looks for respect, on the ice and off it

New York Times 

For once, Manitoba is Canada’s hockey epicenter. The Winnipeg Jets have turned the city upside down with their bid to capture the country’s first Stanley Cup since the Montreal Canadiens won 25 years ago.

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Winnipeg’s food scene a standout on the Prairies, Canadian critic says


Winnipeg is punching above its weight when it comes to its food scene — that's according to a Canadian food critic in town Thursday for a culinary tour of the city's newly-opened restaurants.

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Winnipeg’s skyline – and economy – heading higher

Western Investor 

A new 40-storey mixed-use apartment tower has begun ascending and will assume the title as Winnipeg’s tallest building when it’s completed in a couple of years, leaving the current record holder – 33-storey 201 Portage – quite literally in its shadow.

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​Winnipeg’s towering ambitions coming to fruition

Globe and Mail

When one of Manitoba’s largest law firms moved this month into its new office space, adorned with the works of local artists and saturated with natural light from the seemingly omnipresent sunny skies of a Winnipeg summer, its senior management beamed with the pride and excitement of owners of a newly built home, the envy of its neighbours.

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Winnipeg's Highlight Reel

Winnipeg: We're all about the unexpected

Picture yourself in Winnipeg this summer

Top 10 Things to see and do in Winnipeg

Celebrate festival time in Winnipeg!